Creator attribution, promo codes, and shop rotation limits

This article summarizes the current supported behavior for creator attribution, promo code usage, and time-based item availability in the store.

Creator attribution via referral link

It is possible to attribute a player to a creator via a referral link immediately after the player follows that link.

• By default, attribution is based on the most recent creator link used by the player.
• If a player later follows another creator's link, the attribution is reassigned to the last creator link used.

In other words, the current attribution model is last link wins (LIFO).

180-day creator lock

A lock that prevents changing creator attribution for 180 days via referral link has been shipped to production.

• This lock applies to attribution changes made by following creator links.
• However, direct promo code entry can still override attribution.

If your project requires a strict 180-day creator binding with no override path, that is not the current behavior.

Promo code behavior

Promo codes are configurable.

• They can be configured as one-time use.
• They can also be configured as multi-use.

Because the checkout promo code field remains available, entering another creator's promo code can still affect attribution even when link-based attribution is locked.

Shop rotation and purchase limits

Time-based limitations for store items are supported.

• An item can be configured to be visible only on a schedule, for example appearing once per week.
• An item can also be configured so that it is purchasable only on a schedule, for example purchasable once per week.

Both visibility limits and purchase-frequency limits can be implemented depending on the project requirements.

Not currently feasible in the short term

The following creator-program features were explicitly identified as not feasible in the near term:

• A permanent 5% store discount tied to creator subscription.
• A bonus granted when subscribing to a creator.
• Additional influence cashback points for the creator subscription flow.
• A special cashback bonus for switching to another creator.

These requests would require additional product work and were not committed as short-term deliverables.