How can I segment players by LTV D30 or LTV D7?
Last updated: June 17, 2026
How can I segment players by LTV D30 or LTV D7?
You can now use the built-in LTV D30 and LTV D7 player attributes in segmentation conditions.
How to use it
- Open the Aghanim dashboard.
- Go to the area where you configure a segment or targeting conditions.
- Select the LTV D30 or LTV D7 attribute in the condition builder.
- Set the value ranges that match your audience definitions.
Current limitation
These attributes are available now, but for a subset of users they can temporarily lag behind real values during the 00:00-02:00 UTC window. Outside that window they should be suitable for normal segmentation use cases.
This delay is expected to be reduced further over time.
Fallback if you need stricter control
If you need fully server-controlled rolling windows, you can calculate D30 or D7 values on your side and pass them to Aghanim as custom player attributes, then use those attributes in segmentation.
For custom attributes:
- Declare the attribute in Game → Player attributes.
- Send the value through the player.verify webhook response as a
custom_attributesfield, or pass it through supported deep-link authentication flows. - Use the custom attribute in your segmentation rules.
Notes
- Use the built-in LTV D30 and LTV D7 attributes when the temporary nightly lag is acceptable.
- Use server-side custom attributes if you need your own calculation logic or tighter freshness guarantees.